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The Tourism Teacher

The Tourism Teacher

The Destination Marketing Podcast Network Marketing 19 sassa USA 2023-09-14 2 cirewa
Welcome to The Tourism Teacher! Hosted by seasoned tourism pro Andi Jaspersen, this podcast is designed to help unveil the inner workings and acronyms in the world of tourism and destination marketing. With years of experience on both the destination and vendor side, Andi is here to teach you everything you need to know to succeed in your career. If you're new to the industry or simply looking to refresh your grasp on the basics and lingo, you've come to the right place. Take your seats, open your notebooks, and get ready to become the industry’s next tourism expert.
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Sassa (19 sassa)

19: Looking Back on Season 1
In this episode of The Tourism Teacher, Andi expresses gratitude to the listeners and reflects on season one of the podcast. She discusses the various topics and guests covered, including convention a...
2023-09-14
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18: Destination Boards of Directors with Bill Geist
Destination consultant and podcaster Bill Geist joins Andi on today’s episode to give a rundown on the role of a board of directors in a destination. Tune in for a crash course on who makes up the boa...
2023-09-08
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17: Working with Journalists with Jeff Bogle
What do DMOs need to know when working with travel writers and journalists? On today's episode of The Tourism Teacher, freelance writer Jeff Bogle talks to Andi about his experience as a travel writer...
2023-08-31
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16: PR for Destinations with Ivie Parker
In this episode of The Tourism Teacher, Andi sits down with Ivie Parker, a tourism PR expert and owner of Ivie Parker Consulting. They discuss everything a destination needs to know about PR including...
2023-08-24
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15: Building and Nurturing Stakeholder Relationships with Tami Reist
In this week’s episode of The Tourism Teacher, Andi is joined by Tami Reist, president and CEO of the Alabama Mountain Lakes Tourist Association. They break down the different types of stakeholders a ...
2023-08-17
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14: Q&A with The Tourism Teacher
On today's episode of The Tourism Teacher, Andi answers a few questions about the tourism industry sent in by her colleagues at Relic. Tune in for insight on why many DMOs wouldn’t want to be confused...
2023-08-10
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13: A Destinations International Annual Convention Recap with Adam Stoker
On today’s episode of The Tourism Teacher, Andi takes a field trip to the Destinations International Annual Convention in Dallas, Texas. She is joined by returning guest Adam Stoker to talk about what...
2023-07-27
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12: Social Media Mastery with Melea Hames
In this week’s episode of The Tourism Teacher, Andi is joined by Melea Hames, social media manager at Visit North Alabama, to talk about why maintaining a strong social media presence is so important ...
2023-07-20
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11: RFPs with Jared Price
Get ready to learn about requests for proposals (RFPs) as Andi teams up with Jared Price (JP), the Director of Business Development at Relic in this episode of The Tourism Teacher. Andi and JP dive in...
2023-07-13
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10: Advocacy for Destinations with Domenic Bravo
In this episode of The Tourism Teacher, Andi sits down with Domenic Bravo, President and CEO at Visit Cheyenne, for an insightful discussion on the vital role of advocacy in the tourism industry. They...
2023-07-06
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9: Types of Tour Operators with Ryan Hauck
In this episode of The Tourism Teacher, Andi sits down with Ryan Hauck, executive director at Cody Yellowstone and expert on tours and group travel. Ryan and Andi walk through the difference between a...
2023-06-29
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8: Selling Your Destination with Erik Barstow
In this week’s episode of The Tourism Teacher, Andi talks to Erik Barstow, VP of Sales at Visit Fort Collins, Colorado, about the importance of group travel and meetings for a destination. Erik explai...
2023-06-22
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7: A Rundown of the Tourism Industry’s Annual Events
In this episode of The Tourism Teacher, Andi takes listeners through some of the most important annual events in the tourism industry. These events provide opportunities for continuing education, netw...
2023-06-15
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6: An Inside Look at Destinations International's CDME and PDM Courses with Rori Ferensic
Are you looking to take your destination management career to the next level? Or maybe you’re just starting and want to build a solid foundation of skills and knowledge. Either way, Destinations Inter...
2023-06-08
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5: What is Destinations International and How Does it Benefit the Tourism Industry?
In this episode of The Tourism Teacher, Andi sits down with Andreas Weissenborn, vice president of advocacy and research at Destinations International, to get an overview of what Destinations Internat...
2023-06-01
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4: The 4 Types of Media in Destination Marketing
Our latest episode of the Tourism Teacher features our inaugural guest, Adam Stoker, the CEO and President of Relic. Adam and Andi talk about what the four types of media are and how destinations can ...
2023-05-25
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3: Destination Funding
One thing that many people don't fully grasp about destination marketing is how tourism organizations actually get their funding. Regardless of whether the organization is at the local or state level,...
2023-05-18
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2: Understanding Roles in a DMO
Have you ever been curious about what goes on inside your local tourism office and who contributes to its success? In this episode of The Tourism Teacher, Andi dives into the various positions that ma...
2023-05-11
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1: What in the World is a DMO?
Class is in session in this pilot episode of The Tourism Teacher. Andi sits down to introduce the show and what listeners can expect in upcoming episodes. Our first topic is one that seems simple but ...
2023-05-10
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